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About Forevermark

Forevermark is a diamond brand from The De Beers Group of Companies, which has a vast history of diamond expertise spanning back more than 125 years. Every Forevermark diamond is completely natural, hand-selected and comes with a promise that it is beautiful, rare and responsibly sourced.

It's A Long Journey To Become The One

Less than one percent of the world’s diamonds are worthy of becoming Forevermark.

The Promise

To make a promise is a precious and powerful thing. It has the power to bond and the strength to endure. Believe in the power of a promise.

Selection and Expertise

Selected by hand, less than 1% of the world's diamonds are eligible to become a Forevermark diamond. During every step of it’s journey, strict criteria ensures that only the most beautiful diamonds are chosen to be inscribed as Forevermark.
 

RESPONSIBLY SOURCED

Beyond the 4Cs

Learn more about what makes a diamond unique,  and why Forevermark diamonds are so special.