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Forevermark Support Rhino Rescue in Botswana

Forevermark, the diamond brand from the De Beers Group of Companies, joined with custom safari specialist EXPLORE, Inc. this week to support rhino rescue in Botswana. More than 100 guests attended a private dinner hosted by Chef Eric Ripert at Le Bernardin Privé benefiting Botswana’s newly-created Tlhokomela Trust.

‘Tlhokomela’ means ‘to protect’ in Setswana, reflecting the trust’s mission to perpetuate and expand Botswana’s vast and pristine wilderness areas and protect critically endangered rhino and other species. 

The Thlokomela Trust was created to act as a facilitating body for conservation activities taking place in Botswana with a special focus on fund-raising initiatives, both domestic and global, which will ensure the long term sustainability of Botswana’s wilderness and endangered wildlife. The Trust recognises and takes responsibility for the important role Botswana plays in the conservation of white and black rhino and has developed a long term vision for the protection of Botswana’s growing rhino population.

Special guests including the Hon. Minister Tshekedi Khama of the Botswana Ministry of Environment, Wildlife and Tourism, legendary activist Gloria Steinem, actress Uma Thurman, and model Coco Rocha with husband James Conran attended in support of rhino conservation.  

Support of the Tlhokomela Trust is part of Forevermark's ongoing commitment to protect the diversity of the natural world in which it operates. For every acre of land used for mining De Beers diamonds, five acres are dedicated to the conservation of nature, building thriving ecosystems with healthy populations of native wild animals and plants.

Active in rhino conservation since the 1970s, the De Beers Group of Companies supports the Government of Botswana’s progressive conservation program. Debswana, a joint venture partnership, currently supports approximately 50 per cent of Botswana’s white rhino population. The Debswana rhino conservation project aims to grow and improve the genetic diversity of the rhino population before relocation back into the natural habitat.

Both the Orapa Game Park and Jwana Game Park, which surround Debswana’s Orapa and Jwaneng Mines, are home to several thousand animals, including, rhino, giraffe, zebra, baboon, cheetah, leopard and many other animal species.