Cookies

Use of cookies by Forevermark

Cookies are small files of letters and numbers that are placed on your computer by websites that you visit. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site, for example, remembering your preferences, recording what you have put in your shopping basket, and counting the number of people looking at a website. We use cookies and similar technologies to provide you with a functional website and to give you a more personalised service.

We use the following types of cookie:

Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website.
Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to deliver adverts more relevant to your interests. They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They are usually placed by advertising networks with the website operator’s permission. They remember that you have visited a website and this information is shared with other organisations such as advertisers. Quite often targeting or advertising cookies will be linked to site functionality provided by the other organisation.
Similar Technologies. We may use "clear GIFs” (aka "Web beacons” or "pixel tags”) or similar technologies, in our website and/or in our communications with you to enable us to know whether you have visited a web page or received a message. A clear GIF is typically a one-pixel, transparent image (although it can be a visible image as well), located on a web page or in an e-mail that communicates to us whether you viewed an email that we sent you or visited a certain page on our website. A clear GIF may enable us to relate your viewing or receipt of a web page or message to other information we hold about you.

The table below explains the cookies (and similar technologies) we use and why.

Cookie Type	Purpose	Duration
STRICTLY NECESSARY COOKIES
ASP.NET_SessionId	ASP.NET issues a cookie called ASP.NET_SessionId. This cookie contains the user's session ID and the cookie will expire at the end of the session (when you close your browser). This cookie does not store personal data about you.	End of browser session
.EPiServerLogin	Authentication cookie used by the Site to authenticate the user logging on to the Site.	End of browser session
.ASPXANONYMOUS	This cookie enables the site to maintain an anonymous user-id to track unique users within a session without them logging in or otherwise identifying themselves.	1 month
__RequestVerificationToken	This cookie is an Anti-Forgery Token (prevent CSRF attack). It guarantees that the poster is the one who gets the form. This cookie does not store personal data about you.	End of browser session
__hasCookiesNotice	This cookie indicates if the user has been presented with the cookies information pop-up when initially viewing the website. If the user agrees to the cookies this will stop the pop-up notifying the user again.	7 days
ANALYTICAL/PERFORMANCE COOKIES/TARGETING
Cookie Type	Purpose	Duration
ARPT	This is a technical ‘session’ cookie set by the Site to share the number of users we get on the Site between web servers. This is so the site does not get overloaded and can perform at its optimum potential.	End of browser session
s_nr	Stores the date of the user’s visit and whether it is a repeat visit or a brand new visit.	1 month
s_vnum	This cookie tracks the number of visits a user has made to the Site until the user has cleared their cookie cache in their browser.	1 year
s_invisit	This cookie is used by an Omniture plugin to count the visit numbers per month for a specific user of the web page.	End of browser session
s_lv	This cookie tracks the number of days between visits for a user visiting the Site.	3 years from set/update
s_lv_s	This cookie is used by an Omniture plugin to capture the number of days since a user last visited the Site.	End of browser session
s_vi	This cookie tracks the user’s unique anonymised identifier.	2 years
sc_newrep	This cookie tracks whether a user is a new or repeat visitor.	2 years from set/update
fm_visit	This customised cookie is used to track the visit count per user on the Site.	End of browser session
s_sq	This cookie is set and read by the JavaScript code when the Omniture ClickMap functionality is enabled; it contains information about the previous link that was clicked on by the user.	End of browser session
__utma	This cookie, used by Google Analytics, keeps track of the number of times a user has been to the Site, when their first visit was, and when their last visit occurred. The cookie is updated every time data is sent to Google Analytics.	2 years from set/update
__utmb	This cookie, used by Google Analytics, captures the timestamp of the exact moment in time when a user enters the Site. The cookie is updated every time data is sent to Google Analytics.	30 mins from set/update
__utmc	This cookie, used by Google Analytics, captures the timestamp of the exact moment in time when a user leaves the Site.	End of browser session
__utmz	This cookie keeps track of where the user came from, what search engine the user used, what link was clicked on, what keyword the user used, and where they were in the world when accessing the Site. The cookie is updated every time data is sent to Google Analytics.	6 months from set/update
FUNCTIONALITY COOKIES
Cookie Type	Purpose	Duration
s_cc	This cookie is set and read by the JavaScript code to determine if cookies are enabled.	End of browser session

Third Party Cookies

Some of the cookies we use are third party cookies. We work with other companies, such as search engine providers, so that we can learn more about our customers, in order to understand performance and engagement, provide a personalised experience and deliver more relevant advertising. The table below further explains the third party cookies that are used on our website and their purposes. To learn more about how these third parties process information, follow the links in the table below to the third party privacy notice. If you wish to opt out of any of these cookies then please follow the links provided for information on opting out or change your browser settings as explained below.

3rd Party	Tag Purpose	Applicable Country	Link to third party privacy notice
ANALYTICAL/PERFORMANCE COOKIES
Adobe Analytics	Tracking user onsite behaviour and interactions on FM website to measure acquisition, engagement and conversions of different site sections and pages.	All countries	Opt Out
Google Analytics	Tracking user onsite behaviour and interactions on FM website to measure acquisition, engagement and conversions of different site sections and pages.	All countries (except China)	Opt Out
TARGETING COOKIES/SIMILAR TECHNOLOGIES
3rd Party	Tag Purpose	Applicable Country	Link to third party privacy notice
DoubleClick	Tracking pixel for Doubleclick to measure impressions, clicks on ads and is useful for retargeting potential users.	Japan, USA	Opt Out
Facebook	Tracking pixel forFacebook to measure impressions, clicks on ads and is useful for retargeting potential users.	Hong Kong, India, Japan, USA and users of our International website	Opt Out
Snaps	Tracking pixel for Snaps to measure impressions, clicks on ads and is useful for retargeting potential users.	USA	Opt Out
Google	Tracking pixel for Google Adwords to measure impressions, clicks on ads and is useful for retargeting potential users.	India	Opt Out
Google	Tracking pixel for GDN to measure impressions, clicks on ads and is useful for retargeting potential users.	Japan	Opt Out
Sizmek	Tracking pixel for Versa Network to measure impressions, clicks on ads and is useful for retargeting potential users.	India	Opt Out
Yahoo	Tracking pixel for Yahoo to measure impressions, clicks on ads and is useful for retargeting potential users.	Japan	Opt Out
MSN	Tracking pixel for AccessMill to measure impressions, clicks on ads and is useful for retargeting potential users.	Japan	Opt Out
RocketFuel	Tracking pixel for RocketFuel to measure impressions, clicks on ads and is useful for retargeting potential users.	Japan	Opt Out
Line	Tracking pixel for LINE to measure impressions, clicks on ads and is useful for retargeting potential users.	Japan	Opt Out

How do I change my cookie settings?

Cookies can be controlled by your web browser settings. Whether our cookies are used will depend on your browser settings, so you are in control. You can choose not to accept any cookies, or accept only certain cookies, or to be prompted before a cookie is saved to your hard drive, or to only accept cookies from certain websites that you designate. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, please use the following links:

Please be aware that by blocking all cookies you may not be able to access or use all the features of our website and you will not receive a personalised service.

Changes to our Cookies Policy

Any changes we may make to this Policy in the future will be posted on this page and will be effective upon posting. Your continued use of our website after any such changes are posted will be considered to have been notified of such changes. Under certain circumstances, we may also elect to have such changes notified to you by e-mail or by posting a notice on the homepage of our website. You should regularly check back to this page from time to time.

Contact

Questions, comments and requests regarding this Policy are welcomed and should be addressed to support@forevermark.com.

We are Forevermark Limited, registered in England and Wales under company number 06501918 and have our registered office at Forevermark, 20 Carlton House Terrace, London, SW1Y 5AN