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About De Beers Forevermark

De Beers Forevermark is a diamond brand from De Beers Group, which has a vast history of diamond expertise spanning back more than 130 years. Every De Beers Forevermark inscribed diamond is natural, hand-selected and comes with a promise that it is beautiful, rare and responsibly sourced. Less than 1% of the world’s diamonds are eligible to become De Beers Forevermark. 

De Beers Forevermark diamonds go beyond the 4Cs

The De Beers Forevermark journey starts at the beginning of time, billions of years ago. In a similar way, we take our time to pursue absolute beauty, going beyond the 4Cs to select beautiful and responsibly sourced diamonds. All De Beers Forevermark inscribed diamonds are natural and untreated, and are chosen for their outstanding qualities. Every De Beers Forevermark diamond is the result of a 17-step selection process which ensures that only the most beautiful, natural diamonds become yours.

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The De Beers Forevermark Inscription 

The inscription at the heart of every De Beers Forevermark diamond is the assurance of De Beers Forevermark’s promise that each diamond is beautiful, rare, natural and responsibly sourced. Each De Beers Forevermark diamond is inscribed with the De Beers Forevermark icon and a unique identification number, identifying it always to be uniquely yours.

Accompanying each purchase is an Identification Card that displays your unique diamond details. A Grading Report will also be included with some diamond purchases.

De Beers Forevermark diamonds are responsibly sourced

The De Beers Forevermark inscription is our promise that it is a beautiful, rare and responsibly sourced natural diamond. Each De Beers Forevermark diamond embodies our values of integrity, support for the advancement of women, inclusion and diversity and the protection of the natural world.

The De Beers Forevermark Journey

Diamonds are nearly as old as the earth itself. They were formed billions of years ago from carbon, which crystallised under enormous pressure and intense heat. They are naturally born from the depths of the earth and one of nature’s greatest gifts.

Find out more about the creation of diamonds and what makes De Beers Forevermark so special with our series of fascinating facts. Did you know…

Diamonds are the hardest natural substance known to man. They are 58 times harder than the next hardest mineral on Earth.

Diamonds are extremely rare. If you were to gather together all the diamonds ever polished, they would fill only one double-decker bus and De Beers Forevermark inscribed diamonds would only fill just over two tyres of the bus.

The beauty of a De Beers Forevermark diamond takes billions of years to create. The youngest diamond is nearly a billion years old, the oldest over three billion.

Each De Beers Forevermark diamond is the result of a 17-step selection process, ensuring only the most beautiful, natural diamonds are selected for you.

Less than 1% of the world’s diamonds are eligible to become a De Beers Forevermark diamond - you can be sure of owning something truly precious.

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Discover Designs

The De Beers Forevermark Design and Innovation Centre in Milan is a centre of design excellence and develops De Beers Forevermark jewellery collections that enhance De Beers Forevermark diamonds’ true beauty and brilliance. Discover De Beers Forevermark’s Collections of rings, necklaces, pendants, bracelets and earrings.

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Beautiful

De Beers Forevermark brings you the world's most carefully selected diamonds

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Responsibly Sourced

Learn how De Beers Forevermark diamonds are Responsibly Sourced

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Store Locator

Find an Authorised De Beers Forevermark Jeweller near you

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