Louise Kriek
Forever stretches into eternity. It's a philosophy more than a practical concept. As emotional beings with such short lives when compared to the vastness of time, making a promise that lasts forever is not a thing to be done lightly. When this promise is made it carries with it a weight and a meaning much deeper than any other.
Louise Kriek’s Journey
An aspiring young creative and runner-up of the De Beers Group Shining Light Awards, Louise is passionate about jewellery design. Here we discover what Forever means to her.
Growing up in Pretoria, South Africa, Kriek studied jewellery design and manufacturing at the University of Technology in Pretoria. Runner up of the Shining Light Awards in 2015/16, Kriek carried out a three-month internship with us at the Forevermark Design and Innovation Centre in Milan.
“To think that a piece of jewellery I’ve helped create could be showcased on the red carpet on a global stage is a demonstration of just how important the Shining Light Awards are in helping to build the careers of emerging jewellery designers.”
What does ‘Forever’ mean to Louise Kriek?
Forever for Kriek is about the promises we make and the legacies we leave. A promise of Forever has a much deeper meaning than any other. As we have such short lives compared to the vastness of time, living on long after we’re gone, a promise of Forever is about the love, passion and dedication that you have for your loved one to make a promise as special as Forever.
Whether it’s protecting the environment or creating a sustainable future in harmony with the natural world, something that Forevermark diamonds contribute to, you should leave a legacy that you are proud of and a legacy that future generations will look at with admiration.
What opportunities does Louise Kriek feel Forevermark and the Forevermark Group provides for women?
"In terms of community I think Forevermark and the Forevermark Group provide women with the opportunity to be empowered. The work the Forevermark Group does in Southern Africa is proof of this – women are given the opportunity to become financially independent and to contribute to their communities. In terms of style and fashion, Forevemark and the Forevermark Group provide women with the opportunity to feel absolutely amazing while wearing the world’s most beautiful diamonds. But not just that, their jewellery has meaning behind it, it symbolizes love and eternity." - Louise Kriek
Discover more Defining Forever Stories
Laura Reed
Defining ForeverForever is a memory, story or object that can be passed down and travel through generations of people, for an eternity.Read More
Freida Pinto
Defining Forever"Forever to me is something that is ever changing. It goes up. It goes down. It's good. It's bad, but everything, at the end of the day, is a learning experience."
Read More
Melissa Ventosa Martin
Defining ForeverTravel + Leisure fashion director, Melissa Ventosa Martin gives us insight into her definition of Forever.
Read More
Leah Baranov
Defining ForeverFor gemologist Leah Baranov, from Premier Gem, working with diamonds is both her honour and passion.
Read More
Shih Li-Jen
Defining ForeverA celebrated artist in both Taiwan and China, Li-Jen is most well-known for his artwork that has been inspired by the culture of the rhino.
Read More
Christine Kuo
Defining ForeverBeauty pageant winner, actress and racing team ambassador, Christine Kuo reflects on what Forever means to her.
Read More
Stephanie Au
Defining ForeverFor three time Olympian, Stephanie Au, the belief in Forever is eternally unwavering.
Read More
Sabyasachi Mukherjee
Defining ForeverIn anticipation of his forthcoming Forevermark diamond jewellery collection in India, Sabyasachi explores what Forever means to him.
Read More
Bibhu Mohapatra
Defining ForeverForevermark Artemis™ collection, Indian Fashion Designer Bibhu Mohapatra explores the meaning behind the diamonds in his designs.
Read More
Michalis Christodoulou
Defining ForeverMichalis Christodoulou is a renowned London based fashion, beauty and jewellery illustrator.
Read More
Robin Hansen
Defining ForeverRobin Hansen is a curator of minerals and gemstones at the Natural History Museum..
Read More
Angie Crabtree
Defining ForeverForevermark collaborated with San Francisco based artist Angie Crabtreeto paint the most exclusive collection of diamond cuts ever conceived.
Read More